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THE LITTLE BLACK BRA
A campaign launched to popularise new collections of black bras in
every category - from sexy to
everyday wear.
Articles, videos & social media posts.
THE LINGERIE DICTIONARY
The A - Z of lingerie
Created as a blog article, used for social media posts
and converted into a booklet for all
Zivame retail stores in India.
ARTICLE EXAMPLES
PROJECT EXAMPLES
MY RESPONSIBILITIES
Fashion Writer, Blog Creative Executive
November 2016 - June 2017
Responsible for:
Feature articles on the blog platform
Editing freelance writers articles
Uploading and creatives
Blog design and aesthetic managemnt
Performance marketing copywriting
TV advertisement
Catalogue writing
Retail store creatives (copy)
Collection tags creative content
Put Up With Anymore
Kind Of Dress
So Uncomfortable?
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