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THE LITTLE BLACK BRA
A campaign launched to popularise new collections of black bras in
every category - from sexy to
everyday wear.
Articles, videos & social media posts.
THE LINGERIE DICTIONARY
The A - Z of lingerie
Created as a blog article, used for social media posts
and converted into a booklet for all
Zivame retail stores in India.
ARTICLE EXAMPLES
PROJECT EXAMPLES
MY RESPONSIBILITIES
Fashion Writer, Blog Creative Executive
November 2016 - June 2017
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Responsible for:
Feature articles on the blog platform
Editing freelance writers articles
Uploading and creatives
Blog design and aesthetic managemnt
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Performance marketing copywriting
TV advertisement
Catalogue writing
Retail store creatives (copy)
Collection tags creative content
Put Up With Anymore
Kind Of Dress
So Uncomfortable?
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